How To Design A Corporate Recruiting Calling Card

Recruiting is no longer a subset function of the HR team. The key to competing in today’s global talent market is engaging your colleagues to help with your recruiting efforts. Networking, branding, conferences, referrals – all are key components of a successful recruiting strategy.

As a talent leader at a non-profit with limited resources, this has been an important factor for our recruiting team. We’re constantly exploring new ways to engage our colleagues, and make it easy for them to contribute to NPR’s collective talent scouting efforts.

You never know when you might meet your next co-worker – conferences, meet-ups, coffee, PTA meeting, wherever. We wanted to develop an easy way for our colleagues to connect prospects with our various recruiting channels. That led us to create the ‘recruiting calling card’ below. It’s a business card-size summary of many of our key recruiting channels.

NPR Recruiting Calling Card

NPR Recruiting Calling Card

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I want you

Most Job Descriptions Suck. This One Does Not.

Update: a friend of mine, Susan LaMotte, commented below inquiring what sucks about this job. My first response was that as a non-profit, resources are limited. Unfortunately that point was reinforced today, and this position was put on hold – dreaded words for recruiters. So, for the time being this job is on the shelf. I met some great like-minded recruiters over the last month, learned how to create inforgraphic job descriptions, and had some great discussions and feedback on this post – so grateful for all of that. This post can now stand as a window into my personal views and perspectives on what it takes to be a successful recruiter in today’s market.

This is not your typical recruiting job. I’m looking for a progressive recruiter to partner with our team to lead and drive best-in-class recruiting and talent strategies at NPR. This infographic provides an overview of key areas of focus, the full job description below goes into much more details (it’s lengthy, but it’s worth it).

This Is Not Your Typical Recruiting Job

This is the job for you, if…

  • You’re a pioneer; a progressive, hands-on, roll-up-the-sleeves recruiter who would be successful with a landline and a phonebook if the Internet died tomorrow. You’re a natural networker who’s comfortable interacting at all levels – able to simultaneously woo the Executive Producer of a major newsmagazine while helping an intern with her resume. You understand how to leverage social media to expand your network, maintain relationships, and satisfy your unquenchable thirst for lifelong learning (and perhaps your penchant for cat videos and internet memes).
  • Solving big, complex problems excites you. The challenge of figuring something out sparks your competitive instinct. (We’re a not-for-profit, so scrappy resourcefulness and creativity is essential.) You cringe at the thought of reactive recruiting. You’re a team player who proactively shares your knowledge and expertise with coworkers. You have vision, not for what we can be tomorrow, but what might be five years from now; and you have the insight and expertise needed to help guide NPR toward that vision.
  • You’re driven to work at one of the premier multi-media news organizations in the world. The mission of creating a more informed public resonates with you, and you’re inspired and motivated to play a vital role in the hiring, retention, and development of a world-class NPR staff. Continue reading
Recruiting, Veterans

“I Would Die For You.”

“I would die for you.” Those were the closing remarks of Colonel David Sutherland, former Special Assistant to the Joint Chiefs of Staff and career warrior, as he closed his speech to the RecruitDC attendees last week. For the 300+ of us in the room his words hung in the air and lingered long after he left the stage. He had just given a moving 30 minute speech about the value of hiring veterans and the need for a trinity of support: public, private, government for returning vets. His presentation focused on the Warrior’s Ethos, the foundation of the U.S. Soldier’s creed

  • I will always place the mission first.
  • I will never accept defeat.
  • I will never quit. 
  • I will never leave a fallen comrade.

He shared personal anecdotes and stories for each of these four values. Stories that illustrated the bravery, heroism, commitment and drive these soldiers possessed.  Stories of sacrifice that moved many attendees to tears. In his white paper, Sea of Goodwill: Matching The Donor To The Need, he lays out a plan to link public, private, and governmental support for service members. Col Sutherland was one of the most memorable presenters I’ve seen firsthand. Continue reading